State of Multichannel Retail 2023: Exploring U.S. Consumer Preferences and Expectations
We asked 1,000 American consumers 15 questions about their preferences regarding online and offline shopping, multichannel retail, and self-checkout technology.
Some insights were surprising. For example, Millennial participants integrated technology into their shopping behavior to a slightly larger degree than respondents from Gen Z.
Get a closer look at the survey questions and the participants’ answers by downloading our free eBook!
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